The marketing wizardry of the storm watching in Tofino has made inroads with Lonely Planet. Stormwatching is number 3 on their list of Top 10 Canadian Adventures. I suspect this model is being studied and taught in marketing courses everywhere — "How do we market the 'bad weather' to bring people here in the low season?"
I have to say that I like this list. How can you not when #8 is to visit the Narcisse garter snake dens?